It's time to add value to safeguard all of our businesses for the future.
2021 continues to show no sign of demand subsiding and the market remains buoyant. The downside that we are all experiencing is the continued pressure on raw materials which are pushing up costs throughout the supply chain. Unfortunately, we are in a position where increases are unavoidable. There is no negotiation or delays, or the ability to absorb the costs. These are real world, tangible increases that should be passed down. It is well overdue that our industry stopped the ‘fight to the bottom’ in pricing and we appreciate the value of the products that we supply. The last decade has certainly been rocky and we’re not all used to the boom times. It’s time to add value and secure profit throughout the chain to safeguard all of our businesses for the future.